2025
NIKE ACG
Nike ACG Spring 2025 brings the energy of the outdoors into a sharp, modern studio language. Adaptable layers, rugged utility, and saturated color are designed for movement across unpredictable terrain—from city streets to open trails. The campaign balances technical function with expressive styling, presenting All Conditions Gear as a fearless uniform for exploration wherever the day leads.
Art Director — Nyah Melton